Creative Direction + Social Strategy

Sunday Riley

Creative strategy for a
luxury skincare brand.

At Sunday Riley, I created the entire creative strategy for all social and digital assets, overseeing designers, social media managers, and content creators. I developed and art directed monthly shot lists, set the monthly budgets for the entire social team and created digital assets for all social channels.

Below are some of my favorite assets I created for social.

Credits

Photography by Aaron Bernstein and Ted Emmons.
In partnership with Katie Callihan, Maddie Gessler, Christina Choi and Ashley Mann.

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Detroit-Style Compensation

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Little Caesars Thin Crust Summer